Patagonia are world renowned for producing some of the best outdoor sports clothing and equipment on the market, and now they have opened a store right here in Val d’Isere!
The store is situated right in the centre between the Post office and the Tourist Office. Situated across two floors the store is packed with everything you could possibly need to keep you warm and dry for a week of skiing in the Espace Killy including high quality Gore Tex outerwear, their world famous down insulation products, clothing and accessories.
On Thursday they hosted an opening event to which everyone in Val d I’isere was welcome, with local ambassadors making people feel welcome and hot refreshments provided by Yogi Tea! The highlight of the event was the screening of the new ski movie Valhalla featuring a host of international Patagonia athletes such as Pep Fujas, Carston Oliver and Kye Peterson all filmed throughout the heart of British Columbia. The film follows a group of skiers in a mythical and legendary place called Valhalla all living in the backcountry and chasing the dream of an endless winter. It is an assault on your visual senses featuring incredible scenes of breath taking skiing form some truly world class athletes all accompanied by one of the best soundtracks I have head on any ski film for a long time!
Patagonia strive to produce the best possible products for all of our outdoor needs, not only this but they aim to do this in an ethical, environmentally friendly and socially responsible way. Using fair trade practices throughout the production of their garments, recycled materials and ethically sourced fabrics you can wear their products knowing that little harm was done to the environment in the production of your brand new ski jacket.
If it’s an ethically sourced, top quality, stylish product you’re looking for in your next purchase for outdoor clothing then Patagonia will almost certainly have something for you. Head down to the new store in Val d’isere, have a chat to Aimy and see what takes your fancy.
For more info on Patagonia, their garments and company visit (click on the website link above).